Enhances product details

The details that you provide for a product affect the way that the product is displayed to customers, make it easier for you to organise your products, and help customers find the product. 

You don't have to provide every detail for each product.

Information

Name - The name for your product that you want to display to your customers.

Description - The description for your product. This area uses the rich text editor so that you can format your text. Describe your products in detail to inform and persuade your potential customers. If you're a reseller, then don't use a manufacturer's exact description, because you want your products to be unique to search engines.

Disclaimer - An area to add a disclaimer against the product from image rights to sizes may vary, use this to make your customers aware. 

SEO

SEO URL - Editing the URL is possible but be aware that the current link will 404 and the new URL will require indexing on search engines and can affect rankings. 

SEO Name - This can be used instead of the Name of the product and you can tell search engines a specific product name (Aim for 50-70 characters)

SEO Description - This can be used to present on Search Engines a description of your product that will sell it to potential customers, what makes your product different. Once a customer clicks they will read your full product description if they choose. (This should be no more than 160 characters)